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上铁文创 品牌视觉设计

酒行设计·斑马来了·成都餐饮策划公司

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《他们说》

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我们一直在失去中成长

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小黑人儿表情系列

Yizheng Brand Experience Center  一正品牌体验馆  

站酷推荐设计师

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酒类连锁全案/斑马来了

记录一段喜欢【You are my little lovey dovey】

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FL动画 · 深夜的设计便利屋

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斑马来了-酒类品牌全案设计

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NOMOLOVE（原创漫画）

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斑马来了_烟酒专卖店SI设计_店面设计

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斑马来了_烟酒专卖店_店铺设计

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年中总结

林威荣获 ID＋G 十大国际影响力设计师奖

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MG动画广告作品

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UI设计——作品集——2020-06板

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潮小饭-真有料 潮小饭

10th IDA Award Wins 第十届国际设计大奖

<br>In terms of brand communications, we ground the overall concept on the user level. In this age category, even if the child is the end user, the parent is the gatekeeper. The former typically only cares about whether how attractive the product is, the latter however, are the ones we are targeting in terms of messaging. <br>We all have good and bad memories from our childhood. But as we grow older, the bad ones tend to fade, leaving the good ones. This is the empowering message that we wish to convey to the parents and for them to tell their children. Everything has two sides to it. If we manage to overcome the short term difficulty, the reward is often life long. Once we overcome the unfamilarity of making friends, the resulting friendship could last a lifetime. From this concept, we developed five posters. <br>在品牌沟通层面，我们还是把重心放在最后受众和用户那里。亲子品类，虽然用户是孩子，沟通对象却是父母。因为前者只在乎东西好看，可爱，后者会在意更多，也有能力解析品牌层面的各种属性。这也为了后续市场端 2C 层面的沟通开个头，垫个基石。<br>每个人在儿时记忆里都有好的和不好的回忆。但很奇妙，我们都会慢慢把不好的擦掉，留下好的。我们希望

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谜之生物 | 至2年后的你

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心术

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一个关于我的故事

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2021-2023 | UI/UX | 作品集

优酷 优酷vip＆优酷大学微博传播稿

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2020作品集

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乐扣乐扣H5