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人生有肆喜 | 肆喜茶馆

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红包封面

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HIMO NEW YEAR

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案列----帽牌货冒菜品牌升级

10th IDA Award Wins 第十届国际设计大奖

站酷推荐设计师

<br>In terms of brand communications, we ground the overall concept on the user level. In this age category, even if the child is the end user, the parent is the gatekeeper. The former typically only cares about whether how attractive the product is, the latter however, are the ones we are targeting in terms of messaging. <br>We all have good and bad memories from our childhood. But as we grow older, the bad ones tend to fade, leaving the good ones. This is the empowering message that we wish to convey to the parents and for them to tell their children. Everything has two sides to it. If we manage to overcome the short term difficulty, the reward is often life long. Once we overcome the unfamilarity of making friends, the resulting friendship could last a lifetime. From this concept, we developed five posters. <br>在品牌沟通层面，我们还是把重心放在最后受众和用户那里。亲子品类，虽然用户是孩子，沟通对象却是父母。因为前者只在乎东西好看，可爱，后者会在意更多，也有能力解析品牌层面的各种属性。这也为了后续市场端 2C 层面的沟通开个头，垫个基石。<br>每个人在儿时记忆里都有好的和不好的回忆。但很奇妙，我们都会慢慢把不好的擦掉，留下好的。我们希望

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YOJIMU / 品牌设计

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原创作品

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牛年利是封设计-中二青年红包

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海报

林威荣获 ID＋G 十大国际影响力设计师奖

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罗汉醉禅茶文化vis提案

Yizheng Brand Experience Center  一正品牌体验馆  

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来一哈儿品牌设计

站酷推荐团队

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情绪茶茶饮实验室VI设计

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氷を食べる-吃冰

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Vega Digital Awards 2016

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书籍包装

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人像插画

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transformation

2022年UABB深港城市建筑双城双年展UABB窗口展

站酷2024年度创作者

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巷里阿哥酸酸菜米线vis设计

蓝色一页中式作品 | 唐园酥，中式饼店品牌形象设计

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丽尔迪好 Le Desir

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面试作品集

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2022UI作品集

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借势海报作品

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《大红的小画》